Helluva is in a commoditized category for Gaylord boxes and FIBC bulk bags. When they began working with Epicosity over 8 years ago, their name was Balcon Industries. Epicosity assisted with their rebrand to Helluva, a name of their choosing, and we've been working together ever since.
Helluva's primary challenge is always visibility. Being in the right place at the right time at the right price is one thing for a B2B service partner, but creating a unique brand that stays top of mind is another. We harnesses their vision and commitment to providing a "helluva" experience for customers across the country. We’ve seen huge success through our “Box. Bag. Believe.” campaign.
