It's Not a Job,
It's an Adventure

We know—this used to be the slogan for the U.S. Navy. But it really sums up what it’s like to work here. (In a good way, of course.) Daily challenges and triumphs. A stellar crew. Never a dull moment.

Job Openings:

WE’RE IN NEED OF A STRATEGY AFICIONADO (a.k.a. Growth Strategist)

There’s a new role opening up at the Epicenter—and we’ll need a fiscally minded brainiac to fit the bill…

Do you have a strategic mind with a penchant for coming up with actionable marketing plans in the banking space? Are you a natural at presenting your ideas and providing rationale to get buy-in? Do you know banking consumers like the back of your hand?

If you’ve dabbled in the banking world and know a thing or two about identifying growth opportunities for FIs, you might be a good fit for our new growth strategist position.

This growth strategist will own the development of strategies for a portfolio of banking and credit union clients. You’ll coordinate with the Epicosity account teams to execute strategies. And you’ll work proactively to identify and address challenges in banking clients, both current and future.

This team member will also play a direct role in building out the specific product offering of our agency’s services to clients in the retail/community banking category.

Requirements:

  • Background in the finance space—filling roles such as marketing director, digital strategist, brand strategist, account executive, et al., in the finance, retail/community banking industry
  • 3-5 years of marketing experience
  • Strong ability to lead strategic conversations with clients, navigate research/discovery projects, clearly identify and articulate insights from data and make persuasive strategic recommendations that impact the banking consumer journey
  • Ability to distill complex concepts into digestible strategies and reports
  • Interest in staying on the pulse of and building ongoing expertise in the banking world
  • Drive for continuous self-improvement and building leadership skills
  • Strong communication and writing abilities

WE’RE IN NEED OF AN INBOUND MARKETING ROCKSTAR 

We’re adding a new team member to our ranks—and this one will need a specific set of inbound marketing skills… 

As an inbound marketing specialist, you’ll help reduce friction across the customer lifecycle online through planning and distribution of content, navigating technical projects involving customer data and executing inbound and content strategy activities, including blogging, social media marketing, SEO and marketing automation. (Not to mention obsessively tracking and communicating the output of their efforts.) 

You will use HubSpot and other tools to work with our growth strategists, content creators, web strategists, and web developers to plan and execute effective campaigns across the customer lifecycle for clients. 

The right candidate will have experience in inbound / content strategy and will be able to translate that into an effective executable effort with the assistance of other members on the team. 

Inbound Marketing Specialist Job Duties include: 

  • Propose new and improved inbound marketing campaign ideas 
  • Optimize marketing automation and lead nurturing processes through email, content, and social channels 
  • Build and manage a rich content / editorial calendar that attracts a qualified audience (including blog posts, whitepapers, ebooks, reports, webinars, infographics, etc.) 
  • Establish closed-loop analytics to understand how our inbound marketing activity turns visitors into leads and leads into customers  
  • Create new clients’ Inbound Marketing Playbook based on client and customer interviews, research and collaboration with our team 
  • Function as the expert of inbound marketing tactics including blogging, social media marketing, search engine optimization, eBook/white paper/video content creation, website updates, email marketing, and others 
  • Function as the HubSpot software expert and keep up with software updates and best practices, educating your teammates as required 
  • Execute your clients’ inbound marketing plans proactively in order to meet schedules and performance 
  • Take the lead in creating monthly performance reports to highlight wins, areas of improvement and recommendations for future programs 
  • Stay informed about inbound marketing industry developments and be able to utilize these developments to your clients’ benefit 
  • Contribute to client and internal content development 
  • Navigate the successful onboarding of new clients into an inbound marketing program, software setup, and client training 
  • Maintain and coordinate technical data integration projects with a network of third- party partners on behalf of clients 

Requirements: 

  • 3 or more years of experience working in HubSpot, Pardot, Active Campaign, or Marketo 
  • Ability to translate complex topics into easily understood strategies and reports for clients 
  • Strong working knowledge of HubSpot, Google Analytics, SEM Rush or related SEO tools 
  • Confidence with planning content strategies, maintaining an editorial calendar, and giving clear direction to team members to ensure consistent execution 
  • Excellent communication and writing abilities 
  • A high comfort level in navigating new industry categories, learning the space, and forming strategies based on internal and external expertise of the team 
  • A drive to constantly improve as a marketer, leader, and a desire to grow the agency’s capabilities around inbound 

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